James O’Connell
Hospitality Advisor, Coach & Trainer
My advising and coaching story started over 25 years ago. I was provided the opportunity to travel to the UK, Europe, and the USA to see some of the world’s leading hospitality businesses. The trip had a profound impact on my career.
What became clear to me was that the best-performing F&B venues I researched were implementing best-practice business strategy, systems and leadership. These businesses were all highly profitable, and the owner(s) had a freedom most don’t.
On my return, I began to look at how F&B businesses were performing. The statistics were scary…and I’m sure you know what they are.
So to share my knowledge and help the industry, I decided to become an expert advisor & coach to the industry I’m deeply passionate about.
Some of my advisory & coaching clients
“I worked with James during the launch of Crunch, and what stood out most was his genuine commitment to the small and medium hospitality business owners he works with. He doesn’t advise from a distance; he understands the day-to-day pressure of running a café, restaurant or bar, and turns that understanding into practical, commercial guidance that actually helps owners turn their passion into profit, not just feel motivated. James combines real hospitality knowledge with sharp commercial instinct, and that combination is exactly why he can make such a genuine, lasting impact on any hospitality business owner he works with.”
“James is having a significant impact on the hospitality industry, the best practice study of the world’s best companies and his commitment to communicate this in the simplest manner possible is unparalleled as best as I can tell. Every client we have recommended to James and THC have thanked us for it over and over again.”
